Friday, 4 October 2019

Celebrating OUMA on Grandparents Day

Girl with her grandparents
Ouma en Oupa

It's International Grandparents Day on Sunday. OUMA Rusks is running a cool campaign to coincide with this. Who doesn't know the popular phrase "Dip 'n Ouma", or hearing from expats searching for Ouma Rusks? This is one of our proudly South African products that everybody enjoys with a cuppa.


OUMA rusks with cup and OUMA boxes in background
OUMA Rusks

Look out for the limited edition OUMA Rusks packs showcasing some of the many names South Africans use to reference their grandmothers. So cool! 

‘’Whether it’s your uGogo, Nana, Gran, Ouma, Nani or any other name you use to refer to your Grandparent, we wanted to continue to acknowledge the powerful impact grandparents have had on our lives, not just on this one day but throughout the year,’’ says Nerina Singh, Assistant Brand Manager, Ouma Rusks.

We are so lucky to still have grandparents on both sides of the family. So blessed that Miss Fine has them, as well as a very involved aunt that enriches her life so much. She loves visiting them, and staying with them when the parents want a break, or the school holidays seems to long to go to aftercare all the time! They are also always cheering from the sidelines. The Eldest also had the best time growing up with the grandparents in her life. Thank you so much!

We appreciate you, Oumas (grandmothers) and Oupas (grandfathers)!  Every day, not only on Sunday. Unfortunately we also won't be able to see any of them on Sunday. My parents are visiting my brother and his wife in the USA who just had their first born son. My husband's parents are staying a bit far away, but we will definitely be trying to do one of the following tips to celebrate on Sunday.

OUMA Rusks tips on how to celebrate the special grandparents in your life:

  • If you are far away make time for a lengthy phone chat, write to them (yes, a good old-fashioned letter) or send them a hand-made card.
  • Create a video or photo montage filled with special messages that they can continue to enjoy long after Grandparents Day is over.
  • Create a list of all the reasons why your grandparents are special to you and share it with them – often we forget to tell the people in our lives just how important they are to us.
  • Organise a special outing – is it theatre, a musical, or a lovely restaurant that your grandparents enjoy, a fun day out surrounded by the people they love will be meaningful for all.
  • Host a family lunch complete with all the family favourite recipes - make them proud and show them you were listening and watching.
  • Share their stories – the older generation have so many great stories to share , take the time to listen to and record  their old stories, you may feel like you’ve heard it before but you will wished you’d really listened when they are no longer around to share them. (Yes, we should have recorded my grandfather's stories from the War! *sad*)
  • Treat to them to a delicious tea – it’s the perfect #dippingtime moment to share an experience over tea and rusks.
2 limited edition Ouma Rusks boxes with celebrate Grandparents Day sticker
OUMA Rusks

What are you doing with the grandparents on Sunday?

Disclaimer: I got two packs of the special edition OUMA rusks. I was not paid to write this, but I love the sentiment behind this!

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