Showing posts with label Jodene Shaer. Show all posts
Showing posts with label Jodene Shaer. Show all posts

Thursday, 12 April 2018

Jodene Shaer tips for using Twitter effectively

Notes for using Twitter effectively - in notebook
Notes to increase Twitter success
Jodene Shaer believes that if it was not for Twitter, her career would have not been so successful. As with all social media platforms, Twitter is changing constantly. Business owners and social media users need to be constantly aware of these changes and how to make full use of Twitter.

Jodene Shaer's tips on how to improve Facebook engagement in 2018, as well her tips for Instagram success have already been shared on the blog. She keeps up with the latest developments, and were kind enough to share some of her Twitter tips at the recent MamaMagic New Products Awards.

Friday, 9 March 2018

Jodene Shaer Tips for Instagram success in 2018

Exterior photo of Emoyani Estate with big bay window in foreground
MamaMagic Awards at Emoyeni Estate
Jodene Shaer gave interesting tips about social media at the recent MamaMagic New product Awards recently. The post on Facebook tips on how to increase engagement is already live on the blog.The social media sphere is changing constantly, and we have to keep up with constant changing algorithms.

Instagram has BOOMED, and social media influencers and brands cannot ignore this powerful platform. Here's some tips by Jodene Shaer. (I am copying from my cryptic notes)

TIPS ON INSTAGRAM SUCCESS


MamaMagic notepad with Instagram tips, with coffee and Stabilo pens
Instagram tips by Jodene Shaer
1. Use visually strong images.

2. Don't brand the images too heavily. The authenticity of the image is the most important.

3. Always include the event and brand hashtag in Instagram posts.

4. Use at least 15 hashtags in a post. Also use the hashtags with less than 1 million images related to it. Instagram does not give visibility to the higher related hashtags. The smaller rations get better reach.

5. Don't copy and paste your hashtags. It is seen as spam.

6. Tag relevant brands and people in the image.

7. Create Instastories. Use the location tag and the hashtag on the story to increase reach.

8. Follow back to create community.

9. Respond to comments. This is most important. Instagram is all about engagement.

 Thanks, Jodene!


What tips have you picked up about Instagram that we should know for future success?


Related post:

How to improve Facebook engagement in 2018 - Jodene Shaer

Tuesday, 27 February 2018

How to improve Facebook engagement in 2018 - Jodene Shaer

Emoyeni Estate, with people sitting outside
MamaMagic New Product Awards at Emoyeni Estate
MamaMagic is not only known for the MamaMagic exhibitions throughout the country. It has become a powerful platform partnering with the best products and people - from pregnancy to parenting babies and children. It is a platform to kick start new products and to empower the skill set necessary to drive this innovative growing industry.
Cover of Milestones Magazine with text MamaMagic New Products Awards at Emoyeni
Milestones magazine by MamaMagic - New Products Awards event

The MamaMagic New Products Awards Ceremony for 2017 was held at the beautiful Emoyeni Estate last week. It is always exciting to see the products, and meet inspiring people. Last week did not disappoint. Jodene Shaer from Chat Factory was there to get the business owners up to speed with what's happening in the social media sphere. Of course everything has changed again this year, and you can't be doing social media the same as previously!  Jodene has most of the answers for most of the platforms, and we need to know what to do differently this year. Facebook has changed their algorithms considerably. I share some of her insights about FB here!


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